Strategic Brand Management: Building, Measuring, and Managing Brand Equity
KELLER,KEVIN LANE
Strategic Brand Management: Building, Measuring, and Managing Brand Equity - 2nd - New Delhi PHI 2005 - 788p.
RS 350.00
658.827 K3 S8
Strategic Brand Management: Building, Measuring, and Managing Brand Equity - 2nd - New Delhi PHI 2005 - 788p.
RS 350.00
658.827 K3 S8