Advertising & Integrated Brand Promotion (Record no. 39507)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00392nam a2200157Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 240411s9999||||xx |||||||||||||| ||und|| |
| 020 ## - ISBN | |
| Price | RS 407.00 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | School of Law Library |
| 082 ## - DDC NUMBER | |
| Classification number | 659.13 GUI |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Guinn, Thomas C. |
| 245 #0 - TITLE STATEMENT | |
| Title | Advertising & Integrated Brand Promotion |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 4th |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Delhi |
| Name of publisher, distributor, etc | Thomson |
| Date of publication, distribution, etc | 2007 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Pages | xiviii, 781p. ; (Cup. - 66) |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Withdrawn status | Lost status | Damaged status | Not for loan | Location (home branch) | Sublocation or collection (holding branch) | Date acquired | Koha issues (times borrowed) | Koha full call number | Accession No. | Koha date last seen | Koha item type | Non-public note | Public note | Cost, normal purchase price | Source of acquisition | Source of classification or shelving scheme |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| School of Law Library | School of Law Library | 13.06.2008 | 659.13 GUI | KLS1391 | 11.04.2024 | Books | 3867 | 2008-06-11 | 407.00 | SBG | ||||||
| School of Law Library | School of Law Library | 13.06.2008 | 659.13 GUI | KLS1738 | 11.04.2024 | Reference | 3867, 2008-06-11 | CUP. - 66 UP | 407.00 | SBG | Dewey Decimal Classification | |||||
| School of Law Library | School of Law Library | 13.06.2008 | 659.13 GUI | KLS1739 | 11.04.2024 | Books | 3867 | 2008-06-11 | 407.00 | SBG |