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Legends in Marketing: Product and New Product Management

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Material type: Text

TextPublication details: Los Angeles Sage 2014Edition: 1st edDescription: viii, 307pDDC classification:

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Holdings
Item type	Current library	Home library	Call number	Status	Date due	Barcode
Books	School of Management Library	School of Management Library	658.8 WIN (Browse shelf(Opens below))	Available		KSOM17996

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Previous	658.8 VIT Business to Business Marketing: Analysis and Practice	658.8 WIN Legends in Marketing: Organizational Buying Behavior	658.8 WIN Legends in Marketing: Consumer Behavior	658.8 WIN Legends in Marketing: Product and New Product Management	658.8 WIN Legends in Marketing: Marketing Strategy	658.8 WIN Legends in Marketing: Market Segmentation	658.8 WIN Legends in Marketing: Global Marketing	Next

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