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Managing brand equity: capitalizing on the value of a brand name

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Material type: Text

TextPublication details: New Delhi The Free Press 1991Edition: 1st edDescription: v, 299pDDC classification:

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Holdings
Item type	Current library	Home library	Call number	Status	Notes	Date due	Barcode
Books	School of Management Library	School of Management Library	658.827 AAK (Browse shelf(Opens below))	Available	2018-08-16		KSOM20755

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