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Brand Management: Influence of Brands on Consumer Purchase Behaviour in the Indian Industry

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Material type: Text

TextPublication details: New Delhi Avon Pub. 2017Edition: 1st edDescription: 144 pDDC classification:

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Holdings
Item type	Current library	Home library	Call number	Status	Date due	Barcode
Books	School of Management Library	School of Management Library	658.827 GHO (Browse shelf(Opens below))	Available		KSOM21465

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Previous	658.827 DUT Brand management: principles and practices	658.827 DUT Brand management: principles and practices	658.827 DUT Brand management: principles and practices	658.827 GHO Brand Management: Influence of Brands on Consumer Purchase Behaviour in the Indian Industry	658.827 GLA Brand Transformation	658.827 HAN Brand Management in a Co-Creation Perspective: communication as constitutive of brands	658.827 ILL Industrial Organization and the digital economy	Next

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