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Consumer behavior: building marketing strategy

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Material type: Text

TextPublication details: New Delhi McGrawHill 2016Edition: 12th edDescription: xviii, 776 pDDC classification:

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Holdings
Item type	Current library	Home library	Call number	Status	Date due	Barcode
Books	School of Management Library	School of Management Library	658.83420973 HAW (Browse shelf(Opens below))	Available		KSOM20139

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Previous	658.8342 SHE Legends in Marketing: Consumer Behavior Conceptual Foundations	658.8342 SHE Legends in Marketing: Consumer Behavior: Empirical Research	658.8342 SOL The Routledge companion to consumer behavior	658.83420973 HAW Consumer behavior: building marketing strategy	658.83420973 HAW Consumer behavior: building marketing strategy	658.83420973 HAW Consumer behavior: building marketing strategy	658.83420973 HAW Consumer behavior: building marketing strategy	Next

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