Kardes, Frank R <br/><br/>
Consumer Behavior 

 - 2nd ed. 
 - New Delhi  Cengage  2019 
 - iii, 550 p. 
<br/><br/><label>ISBN: </label> RS 472.50 
<br/><br/><label>Dewey Class. No.: </label>658.8342 KAR