TY - GEN AU - ZAHAY, DEBRA AU - Roberts, Mary Lou AU - Parker, Janna AU - Barker, Donald I. AU - Barker, Melissa S. TI - Social Media Marketing: : a strategic approach SN - 9789360538736 U1 - 658.872 Z2 S6 PY - 2023/// CY - New Delhi PB - Cengage KW - Technology N1 - Social Media Marketing : A Strategic Approach ER -