Kumar, V. <br/><br/>
International Marketing Research: A Transformative Approach  

 - 1st. 
 - Switzerland  Palgrave Macmillan  2024 
 - xlix, 611p 
<br/><br/><label>ISBN: </label>9783031546495 
<br/><br/><label>Subjects--Topical Terms: </label>--Management
<br/><br/><label>Subjects--Index Terms: </label>Marketing Research 
<br/><br/><label>Dewey Class. No.: </label>658.80072  / KUM