Malhotra, Naresh K <br/><br/>
Marketing Research: An Applied Orientation 

 - 7th ed. 
 - New Delhi  Pearson  2016 
 - vii, 968 p. 
<br/><br/><label>ISBN: </label> Rs.750.00 
<br/><br/><label>Dewey Class. No.: </label>658.83 MAL