BATRA,RAJEEV et al. <br/><br/>
Advertising Management 

 - 5th 
 - New Delhi  PHI  2006 
 - 754p. 
<br/><br/><label>ISBN: </label> RS 250.00 
<br/><br/><label>Dewey Class. No.: </label>659.1 B2 A2