TY  - BOOK
AU  - ZIKMUND,WILLIAM G.
TI  - Exlporing Marketing Research (Lost & Paid Rs.594/- Deepak Kumar, S9/12, Dated 15/04/2011)
U1  - 658.83 Z4 E9 
PY  - 2004///
CY  - Chennai
PB  - Thomson South-Western
ER  -