Varadarajan, Rajan <br/><br/>
Legends In Strategic Marketing, Vol. 1 

 - 1st 
 - New Delhi  Sage  2018 
 - 472 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Commerce-- Marketing, Strategic management, Strategic Marketing Concepts, 
<br/><br/><label>Dewey Class. No.: </label>658.8 VAR