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Case Studies in Consumer Behaviour by
Edition: 1st ed.
Material type: Text Text
Publication details: New Delhi Pearson 2013
Availability: Items available for loan: School of Management Library (1)Call number: 658.8342 KUM.

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Application Excercises in Marketing; The Indian Context by
Edition: 1st
Material type: Text Text
Publication details: New Delhi Vikas 2000
Availability: Items available for loan: School of Management Library (1).

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3.
Consumer behavior by
Edition: 12th
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Pearson 2023
Availability: Items available for loan: School of Management Library (8)Call number: 658.8342 SCH, ... Not available: School of Management Library: Checked out (3).

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