000 00358nam a2200157Ia 4500
008 240517s9999||||xx |||||||||||||| ||und||
020 _cRs.370.00
040 _aKSOM
082 _a658.8 LAM
100 _aLamb, Charles W.
245 0 _aMKTG
250 _a1st ed.
260 _aNew Delhi
_bCengage Learning
_c2012
300 _aviii, 671p.
942 _cBK
999 _c187180
_d187180