000			00394nam a2200157Ia 4500
008			240517s9999||||xx |||||||||||||| ||und||
020			_cRs.4275.00
040			_aKSOM
082			_a658.812 KUM
100			_aKumar, V.
245		0	_aLegends in Marketing: Customer Relationship Management
250			_a1st ed.
260			_aLos Angeles _bSage _c2012
300			_aviii, 217p.
942			_cBK
999			_c187417 _d187417