000 | 00415nam a2200157Ia 4500 | ||
---|---|---|---|
008 | 240517s9999||||xx |||||||||||||| ||und|| | ||
020 | _cRS 2485.00 | ||
040 | _aKSOM | ||
082 | _a658.827 AAK | ||
100 | _aAaker, David A. | ||
245 | 0 | _aManaging brand equity: capitalizing on the value of a brand name | |
250 | _a1st ed. | ||
260 |
_aNew Delhi _bThe Free Press _c1991 |
||
300 | _av, 299p. | ||
942 | _cBK | ||
999 |
_c188886 _d188886 |