000 00324nam a2200145Ia 4500
008 240411s9999||||xx |||||||||||||| ||und||
040 _aKSRM
082 _a658.8 L2 M2
100 _aLAMB,CHARLES W. et al.
245 0 _aMarketing
250 _a7th
260 _aNew Delhi
_bThomson
_c2004
300 _a774p.
942 _cBK
999 _c66522
_d66522